Who knew the summer past-time of baseball could generate so much money for our city?
According to Tourism Prince George more than 5.2 million dollars was generated collectively in local visitor spending from the Aboriginal Fastball Championships, the World Baseball Challenge, and the 2016 PGYBA Midget AA Provincial Championships.
The Aboriginal Fastball tournament alone brought in four million dollars. A total of 1800 players participated in the games, with thousands of spectators attending. Annie Doran with Tourism PG says a new 10 year sport tourism strategy in partnership with the City of Prince George is expected to generate even more money. “In terms of economic impact, especially in a time when the economy is not at its best, these sporting events are still injecting money into the local economy,” she said. “We’re filling hotel rooms, people are coming down to eat at the local restaurants, and lots of spectators are coming obviously to watch these high caliber events.”
Doran mentions Prince George is making a reputation for itself when it comes to sport tourism. “We’re coming off the coat-tails of the 2015 Canada Winter Games so we’ve shown BC and Canada we can host these types of events,” she said. “We’re putting together a strategy to bid on even more events in the Summer and Winter to bring more great sports into town.”